My name is Katrina Sawa and I’ve been in sales and marketing positions for over 21 years of my very short life. During those various positions, from corporate to small biz to door-to-door sales I had to learn all kinds of sales and marketing techniques in order to either build my list of contacts that I could market to after or make sales right there on the spot!
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I’ve done probably over 100 different displays for my business alone in the last few years and I keep learning in fact on what works and what doesn’t. But for the most part I’ve managed to figure out how to pick the right shows for me, think up the right promotions, plan out a good follow up strategy and design an effective purpose and plan of action for the events themselves.
I have all this knowledge and expertise in this area and I wanted an easy way to share it with you so you wouldn’t waste a bunch of your own time or money figuring it out the hard way like I see so many business owners doing when I go to shows.
So I put together a Tradeshow Networking Tool Kit to Maximize Your R.O.I. with Vendor Displays, Speaking Gigs and In-Person Networking Events – It’s basically a very Comprehensive Learning Package.
Over the years, many of my clients wanted to consult with me just on how to set up their display at an event they were doing or what to offer for a drawing to get people to sign up on their email list at these events. Many of them wanted my opinions on which shows to spend money on and which ones would be a waste of their time.
Does any of this sound like you?
Well, I’ve been a vendor in many different capacities throughout my career and I’ve mastered the #1 thing you have to do when working as a vendor or an attendee at any event
When hosting a booth at an event, your number one goal should be to build your database list. By collecting business cards and contact information, you add prospects to your sales funnel and can-and should- follow up with them on a regular basis.
Do it now, don’t wait any longer to get your hands on these updated, creative and effective tips and strategies!